Let's Become A Blogger Purple Cow
What's a purple cow?
Purple cow or ox Purple is the metaphorical phrase coined by Seth Godin, marketing guru's online world, to describe the condition whenwe have to be very different, amazing, unpredictable, exceptional compelling and extraordinary unique amongst the large number of ourcompetitors.
Seth Godin champions used the narrative in his writings.
Purple cow problem he also tells the story this way:
"When me and my family were driving past the suburbs of France a few years ago, we made am fascinated by hundreds of cows that weregrazing on the right side of the highway. So far a few kilometres we all looked out the window, marveling at how beautiful the scenery with hundreds of cows it.
But after 20 minutes passed, we began to ignore the cows. What hadkept us in awe, now became something ordinary. Even boring. Imagine if there is a purple cow among a crowd of white cows. Purple cowwill surely be very attractive to our attention. "
The core of the story is: while Godin's there are so many competitors with the same quality and characteristics, be very different.
Amazingly different.
Nice is not enough. Useful is not enough. You must be a wonderful nice and wonderful helpful.
Then how can I be a purple cow in the blogging world when every day was born 80 thousand new blog with nearly the same niche with your blog's niche?
Learn from Seth Godin, perhaps some of this could be the start of brainstroming to begin to transform into a purple cow in the world ofblogging (this points not deliberately I describe because it just simply brainstroming):
1. BE DIFFERENT by DESIGN BLOG
– a very unique blog design
– a very nice blog designs
– a very strange blog design/not completed
– a very cute blog design
– an elaborate blog design
2. BE DIFFERENT with BLOG CONTENT
– a very good blog content
– the content of the blog is very very useful and sought after many people
– a rare blog content
– a very strange blog content
– a very provocative blog content
3. BE DIFFERENT with PROMOTION STRATEGY
– create a contest with a prize of unusually large (create a woweffect)
– creating powerful marketing buzz
– conducting guerrilla marketing with very low budget
– a massive viral marketing campaigns
offline marketing campaigns – in the massif
– build the giant networking
4. BE DIFFERENT with SOCIAL MEDIA
– be a social media guru
– become a customer appears on the first page of Digg.com
– becoming provocateur in social media
– become an expert article title style custom social media
5. BE DIFFERENT with UNIQUE PERSONALITY
– become a super-blogger celebs
– to be $100 million bloggers
– be a culprit blogger problem
– become a blogger very kind (and not arrogant)
– become a blogger most envious
What do you think?

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